Holiday In-Store Demos: Turn Family Moments into Measurable Sales

If you lead multicultural or shopper marketing, you know the season truly begins with Día de Muertos and flows into Thanksgiving, Nochebuena, New Year, and Día de Reyes. For many Hispanic households, these are high-engagement moments centered on remembrance, food, and family. When brands show cultural fluency in store and continue the experience online, trust […]